Did you know that children are strategically targeted by manufacturers of fast and processed foods and sugary beverages? Join Food Sleuth Radio host and Registered Dietitian, Melinda Hemmelgarn, for her interview with Andrea Curtis, author of “Eat This! How Fast-Food Marketing Gets You to Buy Junk (and how to fight back).” Curtis discusses marketing strategies that are specifically used to trick kids (and convince their parents) to purchase unhealthy foods and beverages. Examples include product placement in video games, digital techniques, and commercialism in public schools. Curtis also gives suggestions and provides resources to protect children from powerful market forces that threaten their health and well-being.
Related website: http://andreacurtiskids.ca/books/eat-this/